Numlock News: October 2, 2018

By Walt Hickey Liking Numlock? Forward today’s email to a friend you think may enjoy it and might subscribe. Instagram Backgrounds A $15,000-per-month 2,400 square foot apartment in Manhattan’s SoHo neighborhood has become the setting-of-choice for discerning Instagram influencers attempting to hawk their crap in an apartment slightly better lit than their Bed-Stuy studio with the Billy book case, Christmas lights and four cats. Operated by a marketing company and honestly impressively lit, this is how your Spon-con sausage gets made. You know how if you squint at street signs and buildings during movies set in New York you notice pretty quick it’s all in Toronto? The same thing, but with lots of pleasant blond women on Instagram all in a single condo in SoHo.

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